_2024 ECHOCASE STUDIES.
DATA
CREATIVITY
RESULTS
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Celebrating authentic beauty, Dove empowered Gen Z to embrace real selves through reclaimed photos…
TELECOM – TECNOLOGÍA QUE SE VIVE (Technology you experience)
Empowering SMEs with human-centered solutions, Telecom bridged innovation and meaningful business…
Thinking Bigger Together
Encouraging global ambition, Innovation Norway empowered businesses to expand horizons through…
Address the invisible
Empowering underserved communities, this initiative used innovation to restore dignity, homes, and…
The Test List
Engaging youth through Spotify, Omint raised awareness of hearing health with innovative…
Norton Genie: Sorry, scammers. Genie’s here
Leveraging humor and AI, Norton empowered users to outsmart scams through innovative tools and…
Immigrants Wanted
Marshmallow championed migrant drivers with bold inclusivity, reshaping UK car insurance for…
AN AD THAT REALLY HEALS YOU
ABANCA showcased care and accessibility by providing practical aid to Camino de Santiago pilgrims.
THIS BANK IS MADE BY PEOPLE
ABANCA emphasized human connection over automation, showcasing employees as the heart of banking.
Screen It Like You Mean It
Sanofi inspired action through storytelling and advocacy, raising awareness for early Type 1…
They want to play too
Celebrating resilience, this campaign spotlighted paraplegic dogs, inspiring empathy and second…
Absurd Promises
Exposing political neglect, this campaign demanded disability reform using real-time data during…
Let’s Change the Story
Theater and health converged, embedding breast cancer awareness into cultural experiences and…
The Official Card For Fans
Bold rewards and fan-centric creativity transformed a debit card into soccer’s ultimate lifestyle…
Corrido of Duty
This campaign bridged gaming and identity through music and cultural representation.
The Peak Fear Experiment
Liseberg fused science and thrill, exploring fear’s benefits to redefine amusement park experiences…
In the Zone
Adidas gamified e-commerce, blending sports culture with shopping to dominate Mercado Libre’s…
The largest office ever
PC Factory showcased tech versatility through humor, reimagining remote work in spectacular Chilean…
EASY – MAÑAS (Tricks)
Easy humorously tackled procrastination, positioning its e-commerce as the ultimate home…
Big Little Welcomes
British Airways turned holiday reunions into heartwarming moments with personalized messages at…
The Other Messi
Worldcoin bridged football passion and digital identity, highlighting security with humor and…
Movistar’s third star
Leveraging World Cup pride, Movistar celebrated connectivity leadership, blending technical…
Committed to every community we serve, together.
National Grid amplified community impact through localized initiatives, fostering stronger…
Anti-Lag Squad
Movistar solved gamer lag in GTA V, merging immersive gameplay with real-time internet solutions.
Invasion of geese
Goose Island used absurdity and humor to launch its Lager, sparking intrigue and engagement.
Nissan Lucky Checkup
Nissan boosted customer retention and service sales through personalized, data-driven outreach…
RENAULT – POPULAR CAR CAMPAIGN
Renault drove sales through hyper-personalized, data-driven strategies, exceeding goals with…
BMO Perfect Match
BMO retained customers with personalized, seamless card recommendations, driving engagement and…
Super Taos: Direct Mail Generating Super Leads for Volkswagen
Volkswagen reinvented direct mail with immersive storytelling, driving leads and showcasing Taos’…
Pepsi Meals Bolivia
Pepsi celebrated Bolivia’s vibrant street food culture, connecting with food lovers through…
Yo Estuve Ahí (I was there)
AI and community united to reunite missing children during Argentina’s World Cup celebrations.
The Wild Algorithm
Empowering users to combat wildlife trafficking by reeducating algorithms and reducing harmful…
Patagonia Nuestra (Our Patagonia)
Patagonia Beer honored Malvinas War veterans with heartfelt storytelling, blending authenticity and…
Sharenting, the musical
Movistar used musicals to empower kids, educating parents on oversharing’s digital risks…
PHILCO – MOTOSIERRA Y LICUADORA (Chainsaw & Blender)
Philco humorously turned political symbols into marketing, blending wit and cultural relevance for…
Campagnola’s year
La Campagnola turned election slogans into humor, reinforcing quality and taste during Argentina’s…
The Data Driven Truck
Volvo Trucks optimized digital experiences through data-powered iterations, boosting user…
Intel: The Magic of Metaphors
Intel simplified cloud migration complexities with engaging AI-driven metaphors, driving impressive…
FLOW – BARRIOS RIVALES (Rival Neighborhoods)
"Rival Neighborhoods" humorously taps into soccer rivalries, turning Flow’s Football Pack into an…
Te quiero Diarco (I love you Diarco)
"Te Quiero Diarco" turned a classic song into a fun, engaging campaign tackling Argentina's…
Surprise City
"Surprise City" integrated Samsung’s innovations into Fortnite, creating an engaging,…
Train 2 play
Fusing gaming and fitness, a joystick-shaped dumbbell redefined injury prevention and gaming…
Leaflet – yes, please!
Transformed advertising resistance into engagement by promoting savings-focused leaflets during…
The Corruption Monuments Tour
Abandoned public projects became virtual landmarks, empowering Guatemalans to protest corruption…
A.R.I. (ASISTENTE DE RECETOREO INTELIGENTE) – “Intelligent Recetoreo Assistant”
Personalized recipes reimagined everyday dishes with Oreo, blending AI innovation and playful…
MESSAGE IN A PLAYLIST
Interactive AI-crafted Spotify playlists transformed user inputs into summer-themed music,…
Vacations without children
Posters and cinema spots humanized missing children’s absence, inspiring action and reuniting…
I Can’t Believe We Don’t Know You Better
Playful quizzes and personalized emails transformed engagement, converting non-buyers and deepening…
Cáncer con Ciencia Prospect Journey
Data-driven segmentation and targeted messaging converted prospects into committed donors,…
Don’t gift
The campaign turned bad gifting habits into bold, impactful visuals, inspiring thoughtful,…
Let´s enjoy the game
Oreo addressed parenting pressures by promoting playful family connections, reinforcing its…
Meet MaX: A whole new level of DM automation
Bell Canada streamlined direct mail with MaX, cutting costs, boosting response rates, and enhancing…
SEO Oxford Chile
Strategic SEO optimization and AI-driven content boosted cycling visibility, engagement, and…
The People’s Foosball
A reimagined foosball table symbolized Peru’s diversity, fostering inclusion and unity through…